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	<title>Blog.Cirlot.com</title>
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	<link>http://blog.cirlot.com</link>
	<description>The Cirlot Agency</description>
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		<title>Looser Completes Semester of Teaching</title>
		<link>http://blog.cirlot.com/looser-completes-semester-of-teaching/</link>
		<comments>http://blog.cirlot.com/looser-completes-semester-of-teaching/#comments</comments>
		<pubDate>Fri, 26 Apr 2013 17:26:37 +0000</pubDate>
		<dc:creator>MHM</dc:creator>
				<category><![CDATA[Cirlot News]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=1160</guid>
		<description><![CDATA[<p>The Cirlot Agency would like to congratulate Rick Looser on a successful semester teaching at The University of Alabama. Rick taught <a href="http://blog.cirlot.com/just-call-him-professor/" target="_blank">Public Relations Campaigns</a> – the final class required for all PR majors. Campaigns created during the semester were presented &#8230; <a href="http://blog.cirlot.com/looser-completes-semester-of-teaching/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Crisis Communication in Real-Time</title>
		<link>http://blog.cirlot.com/crisis-communication-in-real-time/</link>
		<comments>http://blog.cirlot.com/crisis-communication-in-real-time/#comments</comments>
		<pubDate>Mon, 22 Apr 2013 22:46:22 +0000</pubDate>
		<dc:creator>EB</dc:creator>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[BAE]]></category>
		<category><![CDATA[budget cuts]]></category>
		<category><![CDATA[crisis]]></category>
		<category><![CDATA[Crisis Communication]]></category>
		<category><![CDATA[Crisis Communications]]></category>
		<category><![CDATA[Defense]]></category>
		<category><![CDATA[employee relations]]></category>
		<category><![CDATA[Integrated Crisis Communications Strategy]]></category>
		<category><![CDATA[Layoffs]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[Response]]></category>
		<category><![CDATA[sequestration]]></category>
		<category><![CDATA[Social Media Crisis Communications]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=1134</guid>
		<description><![CDATA[<p><a href="http://blog.cirlot.com/wp-content/uploads/2013/04/DIGITAL-MEDIA.jpg"><img class="aligncenter size-full wp-image-1136 colorbox-1134" alt="" src="http://blog.cirlot.com/wp-content/uploads/2013/04/DIGITAL-MEDIA.jpg" width="580" height="270" /></a></p>
<p>An online, integrated crisis communications strategy is necessary in today&#8217;s connected society. Recent budget cuts, furloughs and layoffs due to <a href="http://www.politico.com/p/pages/sequestration/" target="_blank">sequestration</a> have pushed many companies to turn to their social media accounts to share vital information with employees, stakeholders and &#8230; <a href="http://blog.cirlot.com/crisis-communication-in-real-time/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Lynda Lesley Chosen as Crossroads Film Festival Judge</title>
		<link>http://blog.cirlot.com/lynda-lesley-chosen-as-film-judge/</link>
		<comments>http://blog.cirlot.com/lynda-lesley-chosen-as-film-judge/#comments</comments>
		<pubDate>Mon, 15 Apr 2013 22:28:51 +0000</pubDate>
		<dc:creator>MHM</dc:creator>
				<category><![CDATA[Cirlot News]]></category>
		<category><![CDATA[Creative Director]]></category>
		<category><![CDATA[Crossroads Film Festival]]></category>
		<category><![CDATA[Lynda Lesley]]></category>
		<category><![CDATA[Mississippi]]></category>
		<category><![CDATA[The Cirlot Agency]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=1081</guid>
		<description><![CDATA[<p style="text-align: center;"><a href="http://blog.cirlot.com/wp-content/uploads/2013/04/crossroadsfilm.jpg"><img class="size-full wp-image-1112 aligncenter colorbox-1081" alt="crossroadsfilm" src="http://blog.cirlot.com/wp-content/uploads/2013/04/crossroadsfilm.jpg" width="599" height="175" /></a></p>
<p style="text-align: left;">Lynda Lesley, VP Creative Director for The Cirlot Agency, and her husband, Robert, were selected as judges for the 14<sup>th</sup> annual Crossroads Film Festival, sponsored by the Crossroads Film Society. The festival, held April 11-14, featured entries from Mississippi &#8230; <a href="http://blog.cirlot.com/lynda-lesley-chosen-as-film-judge/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Cirlot Agency Welcomes Chad Calcote</title>
		<link>http://blog.cirlot.com/the-cirlot-agency-welcomes-chad-calcote/</link>
		<comments>http://blog.cirlot.com/the-cirlot-agency-welcomes-chad-calcote/#comments</comments>
		<pubDate>Mon, 15 Apr 2013 22:23:36 +0000</pubDate>
		<dc:creator>MHM</dc:creator>
				<category><![CDATA[Cirlot News]]></category>
		<category><![CDATA[Addy awards]]></category>
		<category><![CDATA[art direction]]></category>
		<category><![CDATA[Art Director]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Chad Calcote]]></category>
		<category><![CDATA[creative concept]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[interactive design]]></category>
		<category><![CDATA[Jackson Advertising Federation]]></category>
		<category><![CDATA[Mississippi]]></category>
		<category><![CDATA[retouching]]></category>
		<category><![CDATA[ShowFest]]></category>
		<category><![CDATA[The Cirlot Agency]]></category>
		<category><![CDATA[video editing]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=1088</guid>
		<description><![CDATA[<p><a href="http://blog.cirlot.com/wp-content/uploads/2013/04/Chad.Calcote.jpg"><img class="alignleft size-medium wp-image-1089 colorbox-1088" alt="Chad.Calcote" src="http://blog.cirlot.com/wp-content/uploads/2013/04/Chad.Calcote-240x300.jpg" width="240" height="300" /></a>The Cirlot Agency is pleased to announce the hire of Chad Calcote as an Art Director. At The Cirlot Agency Chad will be responsible for creative concept, branding, art direction, design and development, retouching, video editing and interactive design.<span id="more-1088"></span></p>
<p>With &#8230; <a href="http://blog.cirlot.com/the-cirlot-agency-welcomes-chad-calcote/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Looser Receives Distinguished Service Award</title>
		<link>http://blog.cirlot.com/looser-receives-distinguished-service-award/</link>
		<comments>http://blog.cirlot.com/looser-receives-distinguished-service-award/#comments</comments>
		<pubDate>Thu, 11 Apr 2013 22:31:03 +0000</pubDate>
		<dc:creator>MHM</dc:creator>
				<category><![CDATA[Cirlot News]]></category>
		<category><![CDATA[Bert Bank]]></category>
		<category><![CDATA[College of Communications and Information Sciences]]></category>
		<category><![CDATA[COO]]></category>
		<category><![CDATA[Distinguished Service Award]]></category>
		<category><![CDATA[Ellen East]]></category>
		<category><![CDATA[Mark Harris]]></category>
		<category><![CDATA[President]]></category>
		<category><![CDATA[Rick Looser]]></category>
		<category><![CDATA[Teri Henley]]></category>
		<category><![CDATA[The Cirlot Agency]]></category>
		<category><![CDATA[The Tuscaloosa News]]></category>
		<category><![CDATA[The University of Alabama]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=1047</guid>
		<description><![CDATA[<p>Rick Looser, President and COO of The Cirlot Agency, was recently awarded one of the top honors bestowed by The University of Alabama’s College of Communication and Information Sciences. He was chosen as the College’s Bert Bank Distinguished Service Award &#8230; <a href="http://blog.cirlot.com/looser-receives-distinguished-service-award/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Effectively Engaging Through Social Media</title>
		<link>http://blog.cirlot.com/effectively-engaging-through-social-media/</link>
		<comments>http://blog.cirlot.com/effectively-engaging-through-social-media/#comments</comments>
		<pubDate>Fri, 08 Mar 2013 21:57:15 +0000</pubDate>
		<dc:creator>EB</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Audience]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[Communicate]]></category>
		<category><![CDATA[Company]]></category>
		<category><![CDATA[Effective social media engagement]]></category>
		<category><![CDATA[Engagement]]></category>
		<category><![CDATA[Engaging]]></category>
		<category><![CDATA[Jessica Jackson]]></category>
		<category><![CDATA[New Business]]></category>
		<category><![CDATA[Prospects]]></category>
		<category><![CDATA[Social Media Engagement]]></category>
		<category><![CDATA[Social Media Presence]]></category>
		<category><![CDATA[The Cirlot Agency]]></category>
		<category><![CDATA[The Cirlot Agency Public Relations]]></category>
		<category><![CDATA[Value]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=1009</guid>
		<description><![CDATA[<p><a href="http://blog.cirlot.com/wp-content/uploads/2013/03/Engage.jpg"><img class="size-full wp-image-1019 alignnone colorbox-1009" alt="Engage" src="http://blog.cirlot.com/wp-content/uploads/2013/03/Engage.jpg" width="580" height="270" /></a></p>
<p>Most businesses have a social media presence. In fact, according to a study done by <a title="Proskauer’s International Labor &#38; Employment Group, " href="http://www.proskauer.com/practices/international-labor-employment/" target="_blank">Proskauer’s International Labor &#38; Employment Group, </a>75% of businesses currently use social media.</p>
<p><span id="more-1009"></span>However, simply having a social media account isn’t enough. Creating content your &#8230; <a href="http://blog.cirlot.com/effectively-engaging-through-social-media/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Lynda Lesley Named to Board at USM School of Mass Communications and Journalism</title>
		<link>http://blog.cirlot.com/lynda-lesley-named-to-board-at-usm-school-of-mass-communications-and-journalism/</link>
		<comments>http://blog.cirlot.com/lynda-lesley-named-to-board-at-usm-school-of-mass-communications-and-journalism/#comments</comments>
		<pubDate>Tue, 05 Mar 2013 17:44:01 +0000</pubDate>
		<dc:creator>EB</dc:creator>
				<category><![CDATA[Cirlot News]]></category>
		<category><![CDATA[Cirlot]]></category>
		<category><![CDATA[Lynda Lesley]]></category>
		<category><![CDATA[Mass Communications]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Southern Miss]]></category>
		<category><![CDATA[The Cirlot Agency]]></category>
		<category><![CDATA[University of Southern Mississippi]]></category>
		<category><![CDATA[USM]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=998</guid>
		<description><![CDATA[<p><a href="http://blog.cirlot.com/wp-content/uploads/2013/03/executive-leadership.jpeg"><img class="size-full wp-image-999  alignleft colorbox-998" alt="" src="http://blog.cirlot.com/wp-content/uploads/2013/03/executive-leadership.jpeg" width="135" height="169" /></a></p>
<p>Lynda Lesley, VP/Creative Director at The Cirlot Agency, has been named to a steering committee board for the School of Mass Communications and Journalism at the University of Southern Mississippi.</p>
<p><span id="more-998"></span>The board’s purpose is to direct the “Campaign for Mass &#8230; <a href="http://blog.cirlot.com/lynda-lesley-named-to-board-at-usm-school-of-mass-communications-and-journalism/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Just Call Him “Professor”</title>
		<link>http://blog.cirlot.com/just-call-him-professor/</link>
		<comments>http://blog.cirlot.com/just-call-him-professor/#comments</comments>
		<pubDate>Mon, 04 Mar 2013 15:36:49 +0000</pubDate>
		<dc:creator>MHM</dc:creator>
				<category><![CDATA[Cirlot News]]></category>
		<category><![CDATA[Alabama Poison Center]]></category>
		<category><![CDATA[College of Communications and Information Sciences]]></category>
		<category><![CDATA[PRWeek]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Public Relations Campaigns]]></category>
		<category><![CDATA[Rick Looser]]></category>
		<category><![CDATA[The Cirlot Agency]]></category>
		<category><![CDATA[The University of Alabama]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=1024</guid>
		<description><![CDATA[<p><a href="http://blog.cirlot.com/wp-content/uploads/2013/02/Public-Relations-Campaigns-Class-Alabama.jpg"><img class="wp-image-994 alignnone colorbox-1024" alt="Public Relations Campaigns Class Alabama" src="http://blog.cirlot.com/wp-content/uploads/2013/02/Public-Relations-Campaigns-Class-Alabama-1024x497.jpg" width="540" height="262" /></a></p>
<p>Rick Looser, COO of The Cirlot Agency, is teaching Public Relations Campaigns at his alma mater, The University of Alabama, this semester. The class, made up of 25 senior P.R. majors slated to graduate in May 2013, is split into &#8230; <a href="http://blog.cirlot.com/just-call-him-professor/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Crisis Conundrum</title>
		<link>http://blog.cirlot.com/the-crisis-conundrum/</link>
		<comments>http://blog.cirlot.com/the-crisis-conundrum/#comments</comments>
		<pubDate>Fri, 08 Feb 2013 21:37:49 +0000</pubDate>
		<dc:creator>MHM</dc:creator>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[budget cuts]]></category>
		<category><![CDATA[business to business]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[crisis]]></category>
		<category><![CDATA[crisis management]]></category>
		<category><![CDATA[crisis prevention]]></category>
		<category><![CDATA[crisis strategy]]></category>
		<category><![CDATA[crisis training]]></category>
		<category><![CDATA[Defense]]></category>
		<category><![CDATA[disaster]]></category>
		<category><![CDATA[embezzlement]]></category>
		<category><![CDATA[government relations]]></category>
		<category><![CDATA[plan]]></category>
		<category><![CDATA[public affairs]]></category>
		<category><![CDATA[sequestration]]></category>
		<category><![CDATA[spokesperson]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=969</guid>
		<description><![CDATA[<p><b><a href="http://blog.cirlot.com/wp-content/uploads/2013/02/CRISIS-MANAGE.jpg"><img class="alignleft size-full wp-image-972 colorbox-969" alt="CRISIS-MANAGE" src="http://blog.cirlot.com/wp-content/uploads/2013/02/CRISIS-MANAGE.jpg" width="580" height="270" /></a></b><b>Developing a Crisis Communications Plan </b></p>
<p>In the <a href="http://www.nytimes.com/2013/02/03/business/budget-sequestration-how-to-do-it-right.html?_r=0">budget-cutting</a>, <a href="http://www.politico.com/story/2013/02/obama-to-push-for-sequester-delay-87195.html">governmental-stalemate</a>, <a href="http://www.bloomberg.com/news/2013-01-28/boeing-risks-5-billion-in-revenue-on-787-probe-s-outcome.html">defective-product</a>, <a href="http://www.washingtonpost.com/business/economy/big-businesses-that-have-gone-bankrupt/2012/01/11/gIQAd7aVrP_gallery.html#photo=3">bankruptcy-filing</a>, corporate world that we live in today, it is of utmost importance to protect your company’s image and the image of those associated with it &#8230; <a href="http://blog.cirlot.com/the-crisis-conundrum/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Lost Art of Benchmarking</title>
		<link>http://blog.cirlot.com/the-lost-art-of-benchmarking/</link>
		<comments>http://blog.cirlot.com/the-lost-art-of-benchmarking/#comments</comments>
		<pubDate>Thu, 17 Jan 2013 22:17:43 +0000</pubDate>
		<dc:creator>KW</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://blog.cirlot.com/?p=951</guid>
		<description><![CDATA[<p><a href="http://blog.cirlot.com/wp-content/uploads/2013/01/AirbusHeader.png"><img class="alignnone size-full wp-image-958 colorbox-951" title="AirbusHeader" src="http://blog.cirlot.com/wp-content/uploads/2013/01/AirbusHeader.png" alt="" width="580" height="270" /></a></p>
<p>In a business climate where every penny counts, companies today are increasingly asked to prove their ROI. So, how does a company realistically and accurately prove this ROI? The answer is simple … invest in market research and don’t forget &#8230; <a href="http://blog.cirlot.com/the-lost-art-of-benchmarking/" class="read_more">Read the rest</a></p>]]></description>
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